After working in the wine industry for so many years, it was really fun to create a branding for an online non-alcoholic drinks brand. I was able to create the assets, set the direction and pass it onto Killjoy to bring to life. Seeing her rollout the branding through socials, website and email. It makes me so happy to watch this small business take off.
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Watching their feed jump from 0 - 5000+ in a matter of months and seeing people like The Design Files, Clementine Ford and Mel Buttle give props definitely gives you all those start-up feels.