Louise Brough Style Guide

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CAPS

I'm not just a Melbourne freelance graphic designer and illustrator.

I CREATE standout

online brands with

iconic personality

I create standout online brands with iconic personality

Hi, I’m Lou. I work with ecommerce companies launch into new markets. Most recently I was the graphic designer at Who Gives a Crap, Thankyou, Vinomofo & Frank Green.

Hi. I'm Lou. I know how to reposition
ecommerce companies to launch into new markets.
Most recently I was the graphic designer at Who Gives a Crap,
Thankyou, Vinomofo & Frank Green.

I'll be your guide in crafting a brand world that's uniquely you. Your brand will stand out, scale faster, and be uniquely true to you.

Positioning & personality

Position yourself to stand out in your category like there is no competition

Including
Mission & values
Brand personality
Positioning
Tone of Voice - with a
pro copywriter

Visual direction & branding

Your unique visual identity to move your projects along quickly and consistently

Including
Brand design & visual direction
Brand guidelines
Customer touch points
Illustrations & iconcs

Bring your customer experience to life

Pipue peoples curiosity by creating specific customer experiences to life

Including
Packaging design
Website design
Social media design
Email design examples

Connect you
to the best talent

Tap into my extensive talent network to get you to launch faster

Including
Web developer
Data analyst & data designer
User Generated Content
Photographer
Copywriter

Here are some projects I'm proud of.

Hi. I'm Lou. I know how to reposition
ecommerce companies to launch into new markets.
Most recently I was the graphic designer at Who Gives a Crap,
Thankyou, Vinomofo & Frank Green.

Who gives a crap

People underestimate the frequency with which designers find themselves having to solve problems. It just comes with the job. At Who Gives a Crap I was working across a range of different projects, crafting toilet paper puns and AB testing all at the same time.

Featured in

I reposition brands who are already selling a great product but want to be seen as a leader, not just another product.

Basically I can make your brand the most bad ass b*tch and stand out from the crowd. So if you're looking to push your boundaries, stand out in the internet crowd, we should become better friends because I've got a few tricks that might come in handy.